Most organisations hold conferences, or in-company workshops, and need external expert input from a speaker who can support the company theme and inspire delegates. Professor Malcolm McDonald is recognized as one of the world’s most interesting, challenging and inspirational speakers.
Professor Malcolm McDonald has received invitations from global organizations, as well as from professional societies.
His inspirational keynote addresses have been acknowledged in hundreds of fabulous testimonials from satisfied audiences in the corporate sector and in the academia.
This kind of experience is crucial, because it is always a great risk for any organization to bring in external personnel to a conference. It is, therefore, essential to have someone with an outstanding reputation, who can be trusted to make a major contribution to the organisation’s goals.
Essentially, our keynotes are about the following:
- A client briefing on the theme and purpose of the event.
- A proposal from Professor McDonald setting out the presence at the event.
- Preparation of presentation materials and agreement with the client.
- Delivery of the keynote.
- Assessment post event of the impact of the presentation.
The typical agenda and content of the presentation centers on three questions:
a. Why most of what you know about strategic planning is wrong?
b. How to develop a winning strategy to grow sales and profits?
c. How to prove to the board that it creates shareholder value?
About Malcolm McDonald Consulting
Professor McDonald prices these events on the basis of their location, size and importance. During the past forty years he has never had any feedback other than praise and thanks from the organizers.